High dispersion in execution
- Brand safety
- Brand fit
- Asset compliance
- Best practices
Being Ernest brings transparency and trust between brands and creators — so you build lasting, measurable partnerships instead of disposable campaigns.
We bring transparency and trust between brands and creators to build lasting, measurable partnerships.
Spend has tripled since 2020 — yet many brands report disappointing ROI and limited transparency. We've lived this from the inside. Now we fix it for the brands that need to scale.
Four pillars, applied hands-on with your teams. We make you autonomous — from full internal, hybrid to full external agencies model.
Deep dive into existing workflows, governance and processes to define responsibilities and the right operating model.
Audit, select and deploy the right tools — with dashboards and measurement built into every workflow.
A detailed playbook covering execution, workflows and KPIs across brands and markets.
Teams become autonomous, confident and capable — not dependent on external agencies.
From operating model to data science — we cover the full creator marketing value chain and plug in where you need us most.
Roles, governance, decision rights, ways of working between PR, marketing, regions and agencies.
Bring the C-suite up to speed on the creator economy — risks, opportunities, KPIs.
Define what success looks like at campaign and creator level — with attribution and ROI built-in.
RFP, vendor selection, configuration and rollout — adtech, martech and creator-marketing pure-players.
Steer ROAS week-to-week. Spend tracking, content scoring, paid amplification rules.
Audience and creator scoring, competitor benchmarks, market trends, semi-automated PCA reports.
Whether you need a single workshop or a six-month embed, we plug into your team and leave you with capability, not dependency.
Ex Renault & Beiersdorf in digital and media transformation. Creator-economy scale-up specialist.
Operating-model design and change management across global brands.
Brand strategy, leadership onboarding and creator program design.
Data science, measurement frameworks and martech selection.
Go-to-market, partnerships and growth across DACH.
Whether you're scoping your first creator program or steering a €100M+ engine, tell us what you're working on — we'll come back honestly on where Being Ernest can help.